" A team is not a group of people who work together. A team is a group of people who trust each other. "
Simon Sinek

Our story starts with "Why?"

At JOYA Team we want to help our customers design optical systems using our development methodology that creates an optimal working point, incorporating holistic approach including imaging & non-imaging design, new technologies and creative thinking, testability, manufacturability and cost. 

Our mission is to help our customers achieve what they want, get them from point A to point B.

Our specialty is to draw the technical route, our optical system development process.

Our solutions combine innovative approach with the goal to design an exclusive tailor-made product.

Meet Yosi

CEO • Optical Designer

· BSc in Optical Engineering from Technion
Yosi is an expert in HMDs', Augmented &Virtual Reality Systems’ and Night Vision Systems' optical design, with 16 years’ experience in the field. Yosi also has extensive experience in HUD systems, projection systems utilizing polarization, thermal systems, hologram design and more.

Yosi has a deep understanding and expertise providing full system solution from requirements formation through all the design and development stages to prototypes calibration, collaboration with manufacturers and proof of design.

Yosi owns many innovative ideas, some of them lead to patents and unique IP. His vision produced our unique optical system design process methodology starting from requirements through multi-functional interfaces to holistic system design.

Yosi is our Leader!

Meet Yoni

Optical Systems Engineer

· BSc in Optical Engineering from Technion
· Yoni has over 17 years' experience as a System Design Engineer of optical testing equipment for HMD’s & AR systems, Night Vision systems, camera systems, optical tracker systems and more. Yoni has led the development & design of optical testing equipment from the definitions & characterization stage, through conceptual and detailed design to the verification and integration in the production line.

Yoni is an expert in transfer of optical systems from design to production, system engineering, metrology and photometry.
Yoni has also hands-on experience in prototyping and new optical concepts evaluation and proof.

Yoni is our Handyman!

Meet Assaf

CTO • Physicist & Optical Engineer

· BSc in Optical Engineering from Technion

· MSc in Optical Sciences from Ben-Gurion University
Assaf is a physicist & optical engineer, expert in Micro-display & Illumination technologies, with 15 years’ experience in the field with extensive relationships with leading micro-displays manufacturers and industry. Assaf has a deep knowledge and experience in Electro-optics technologies, system engineering and non-imaging optics for HMD & AR systems.

Assaf is always on top of new emerging technologies in the market and follows the technological development trends.
Assaf has an experience as a professional, multi-disciplinary and innovation leader promoting the implementation of innovative optical ideas, technologies and solutions in products and systems. Assaf also has extensive experience in optical metrology and photometry.

Assaf is our Enabler

Meet Olga

Optical Designer & System Engineer

· BSc in Physics from the Technion

· MSc in System Engineering from the Technion 
· Olga
 is an expert in Non-Imaging and Illumination design and analysis, specializing in HMDs, Augmented & Virtual Reality Systems, Camera & Sensing systems, with more than 19 years’ experience in the field.

Olga also has extensive experience in optical imaging systems design, including numerous leading innovative R&D projects.
Olga has along and vast history of leading optical elements and systems sub-contractors communication, requirements specifications, collaboration, performed reviews, support and consulting. In addition, she also has experience in optical systems engineering, optical testing stations development and optical display engineering.

Olga is an autodidact, possessing a rare ability to learn a subject very thoroughly and deeply, acquiring expertise and professionalism based on working experience.

Olga is our Critical Eye


Kibbutz Sarid, Israel


Yosi     Tel: +972-549984631

Email:  yosi@joyateam.com

Yoni     Tel: +972-549995684

Email:  yoni@joyateam.com

Assaf    Tel: +972-549995604

Email:  assaf@joyateam.com

Olga    Tel: +972-545749039

Email:  olga@joyateam.com

© 2019 by JOYA Team